How You Will Know If A Mark Is A Trademark
Monday, March 12th, 2012There are a few things that separate a trademark from any other mark. You might have been looking at a tin of some good in a supermarket and you still can’t see its trademark. For a mark to be considered a trademark, it should be able to identify the goods it will be on. There are three ways it can do this. The first one is the arbitrary. This means that the relation between the product and the mark are arbitrary. They are not that similar. The second is generic. Here, the relation is secondary. It will describe the category that the product is in. For example toothpaste will indicate the product is used to clean teeth. The third is the descriptive mark and this one as the name suggests will describe what the product is. The last factor is the suggestive mark. This one will give you a hint on what the product is about.